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MAKES GETTING INTO SHAPE FUN

Aktivtraening.dk is for those who want to enjoy the full benefits of their training, healthy living while having fun. The site activates and retains readers on topics such as running, weight training, cycling, diet, health and weight loss.

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Aktivtraening.dk

Unique users172.529
Pageviews745.162
Recipients newsletter24.653
Facebook23.951 likes
Instagram1.677 followers
Source: Dk Online Index / Toplisten, January 2017
Display formats
ProductInfoFormatPrice
Banner RoS
930x180, 160x600, 300x250, flash, jpg or gif.CPM 125
Banner Overlay
695x572 - flash, jpg or gif.CPM 600
Banner Ownership
930x180, 2 stk 160x600, samt evt. 300x250 - flash, jpg or gif.CPM 600
Banner RoN
930x180, 300x250, 160x600, flash, jpg or gif.CPM 120
Banner Mobil
320x150, 320x320, 320x300, 320x50, jpg, HTML5
Slide in box
300x500 is optimal format
Newsletter - ad
300x250, jpg or gif.CPM 200
NTA - Non traditional advertising
ProductInfoFormat
Advertorial
Ad written as an online article.
Leads
Banners, contests, surveys, advertorials, tests and giveaways.
Competition
Competition where the advertiser distributes a prize.
Instant mail
Consists of text with the possibility of links and images.
Stand alone mail
2-3 high resolution images + 2-3 headlines and 2 lines of body text.
Sponsorship
Under Categories, selected articles or creative formats such as route planner, Training planner, diet diary and similar
Test yourself
A "Test Yourself" template.

Online Manager

Christel Rex Laugen
Christel Rex Laugen
Teamchef
Tlf.: +45 2835 3757 christelr@benjamin.dk
Lulu Peulicke
Lulu Peulicke
Key Account Manager
Tlf.: +45 3135 5996 lulup@benjamin.dk
Allan Christensen
Allan Christensen
Key Account Manager
Tlf.: +45 5355 3953
allanc@benjamin.dk
Anders Edslev
Anders Edslev
Key Account Manager
Tlf.: +45 5374 5507
anderse@benjamin.dk

Facts

Source: Gallup Online Index, January 2017

Gender

Men
46 %
Women
54 %

Age distribution

Aged 15-29
38 %
Aged 30-49
31 %
Aged 50-69
24 %
Aged 70+
5 %

Geography

East of the Great Belt
41 %
West of the Great Belt
59 %
Display specifications
BannerSize in pixelsSee location
Articles banner300x250
Megaboard/Topbanner930x180
Overlay695x572
Slide in Box300x500

Material can be submitted as gif, jpg, tags and flash (including backup gif) – max. 60kb, and clickurl. Submit to: adon@benjamin.dk

Affluent target audience
Men and women interested in fitness
Strong framework for product display