PUTTING THE FUN IN INTERIOR DESIGN

Boligmagasinet.dk is your unpretentious home interiors universe where you will find inspiration for the real, lived-in home.

Boligmagasinet.dk follow the current home interior trends, and through close dialogue with the users, we feature realisable, creative design solutions with a glint in their eye. Whether it’s your living room, bedroom, kitchen or another room entirely that is in need of an update, there is plenty of inspiration to be found here!

Boligmagasinet.dk

Unique users163.152
Pageviews535.751
Recipients newsletter27.243
Facebook65.199 likes
Instagram185.071 followers
Source: Gallup Online Index / Toplisten, June 2018
Display formats
BannerInfoSizePriceExampleMore info
Topbanner
In-Content
930x180CPM 125File type:
- HTML5 banner
- Image: JPG / GIF
- 3rd party tag
Max 150 kb.
Megabanner930x600CPM 250File type:
- HTML5 banner
- Image: JPG / GIF
- 3rd party tag
Max 150 kb.
Tablet
728x90CPM 125File type:
- HTML5 banner
- Image: JPG / GIF
- 3rd party tag
Max 150 kb.
Skyscraper/Sticky
160x600 CPM 125File type:
- HTML5 banner
- Image: JPG / GIF
- 3rd party tag
Max 150 kb.
Mobile
320x320 (preferred)
320x160
300x250
CPM 125File type:
- HTML5 banner
- Image: JPG / GIF
- 3rd party tag
Max 150 kb.
Wallpaper
2560x1200 CPM 180Site width is 960 px.

We don't recommend cut-out in the wallpaper, as this will create white edges around the website

Wallpaper image max 200 kb. - no animation!

Topbanner size 960x180 (alternative: 930x180). Follows normal topbanner specs.
Newsletter
580x300

Note: will change during Q1 to 620x200 / 300x250
CPM 200File type:
- Image: JPG / GIF
Max 150 kb.
VideoAspect ratio:
Desktop 16:9
Mobile 4:3 / 1:1
CPM 250File type:
- WebM files
- .MPEG4
- .3GPP
- .MOV
- .AVI
- .MPEGPS
- .WMV
- .FLV
- HLS
Max 512kb
NTA - Non traditional advertising
Product InfoFormat
Advertorial
Ad written as an online article.
Leads
Banners, contests, surveys, advertorials, tests and giveaways.
Competition
Competition where the advertiser distributes a prize.
Instant mail
Consists of text with the possibility of links and images.
Stand alone mail
2-3 high resolution images + 2-3 headlines and 2 lines of body text.
Sponsorship
Under Categories, selected articles or creative formats such as route planner, Training planner, diet diary and similar
Test yourself
A "Test Yourself" template.
Take over on Instagram
5 posts in a day on the title Instagram profile.
Facebook
Postings on the title's Facebook wall.
Product Views / Gallery
Placements in a product display flow.
Product of the week
Fixed location on the front and under the different category front pages.
Video
Video clips formed as an editorial clip, but with a commercial message.

Online Manager

Marianne Christiansen
Marianne Christiansen
Key Account Manager
Tlf.: +45 60370827
[email protected]
Mette Weinholt Rezvani
Mette Weinholt Rezvani
Key Account Manager
Tlf.: +45 53745509
[email protected]

Facts

Source: Gallup Online Index, June 2018

Gender

Men
17 %
Woman
83 %

Age distribution

Aged 15-29
29 %
Aged 30-49
39 %
Aged 50-69
26 %
Aged 70+
7 %

Geography

East of the Great Belt
49 %
West of the Great Belt
51 %
Submission

Material can be submitted as gif, jpg, tags and flash (including backup gif) – max. 60kb, and klikurl. Material can also be submitted as a HTML5 zip file – max 150kb.

Submit to: [email protected]

Strong framework for product display
Call to Action