DENMARK'S BIGGEST FASHION MAGAZINE

Costume.dk is Denmark’s most versatile fashion media, which updates users on the latest trends in fashion and beauty in real time. Always first with the latest and the best guides; whether it is health, recipes, beauty or the best autumn buys you are looking for, you will find it at costume.dk. Always to hand and always first and biggest. As one of Denmark’s most read fashion websites and magazines, Costume always adds impact and voice to the commercial brand through a high-end environment with absolute focus on fashion and beauty. Costume assures your commercial content a relevant and sharp angle, which fits in with the rest of the content, but still gets the focus you have paid for.

Costume.dk

Unique users114.302
Pageviews871.712
Recipients newsletter37.098
Facebook51.475 likes
Instagram72.749 followers
Source: Online Index DK, January 2017
Display formats
BannerInfoSixe in pixelsPriceSee placementOther info
Topbanner/ Megaboard
930x180 up to 930x600CPM 125
Tablet
728x90
Skyscraber/ Sticky
160x600CPM 125
Horseshoes
960x180 and 2 pcs. 160x600CPM 180
Mobile
320x300 / 320x160 / 300x250CPM 125
Overlay / Takeover
695x572 up to 1024x768CPM 600
½ Wallpaper
2560x1200CPM 180Site width is 960 pix. We won't recommend cutout on wallpaper as this may create white edges around the site.
Max 200KB in Jpeg / gif - no animations.
In addition, a top banner size 960x180 ( alternative 930x180 ) Max 100KB in JPEG / GIF / tags / HTML5.
Slide in Box
465x300 / 300x500CPM 200Material must be submitted as jpg or gif
Newsletter
580x300CPM 200Material must be submitted as jpg or gif
NTA - Non traditional advertising
Product InfoFormat
Advertorial
Ad written as an online article.
Leads
Banners, contests, surveys, advertorials, tests and giveaways.
Competition
Competition where the advertiser distributes a prize.
Instant mail
Consists of text with the possibility of links and images.
Stand alone mail
2-3 high resolution images + 2-3 headlines and 2 lines of body text.
Sponsorship
Under Categories, selected articles or creative formats such as route planner, Training planner, diet diary and similar
Test yourself
A "Test Yourself" template.
Take over on Instagram
5 posts in a day on the title Instagram profile.
Facebook
Postings on the title's Facebook wall.
Product Views / Gallery
Placements in a product display flow.
Product of the week
Fixed location on the front and under the different category front pages.
Video
Video clips formed as an editorial clip, but with a commercial message.

Online Manager

Christel Rex Laugen
Christel Rex Laugen
Teamchef
Tlf.: +45 2835 3757 christelr@benjamin.dk
Lulu Peulicke
Lulu Peulicke
Key Account Manager
Tlf.: +45 3135 5996 lulup@benjamin.dk
Allan Christensen
Allan Christensen
Key Account Manager
Tlf.: +45 5355 3953
allanc@benjamin.dk
Anders Edslev
Anders Edslev
Key Account Manager
Tlf.: +45 5374 5507
anderse@benjamin.dk

Facts

Source: Online Index DK, January 2017

Gender

Men
12 %
Women
88 %

Age distribution

Aged 15-29
49 %
Aged 30-49
33 %
Aged 50-69
15 %
70 år+
3 %

Geography

East of the Great Belt
52 %
West of the Great Belt
48 %
Submission

Material can be submitted as gif, jpg, tags and flash (including backup gif) – max. 60kb, and klikurl. Material can also be submitted as a HTML5 zip file – max 150kb.

Submit to: adon@benjamin.dk

High end branding
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