It's all about you!

In Woman, we write about everything that matters in a woman’s life. Nothing is too small – or too big – and we guide readers through everything from wardrobe crises to life crises. Which cream suits my skin, what should I eat, what does his text message mean? Women aged 18 to 35 can find the answers to all this and more in Woman – it’s all about them!

Sara Møller Christensen, Editor in chief

Target audience
Young women aged 18-35 who are interested in fashion, cosmetics and skin care, to whom living and eating healthy are important.

Shopping and beauty events.
In short
• Denmark's biggest magazine for young women!
• Surprises with a glint in its eye.
• Fashion, beauty, health, men, sex, careers, self-development and travel.
• Always ready to give an honest answer, a good story or an inspiring tip.

Brand Manager

Kristina Langberg
Kristina Langberg
+45 48 22 44 50 [email protected]


Sources: TNS Gallup, 2. half year 2017


15 %
86 %

Age distribution

Aged -24
25 %
Aged 25-39
37 %
Aged 40-59
27 %
Aged 60+
11 %


East of the Great Belt
50 %
West of the Great Belt
50 %
Online prices and formats go to digital

Woman – Publishing plan 2018

23208.02.18610.01.18The ultimate last Woman, sex survey, spring’s colours and must-haves for the season

Woman – Ad prices 2018

FormatPrice, DK kr.
2/1 page84.600
1/1 page51.300
1/2 page33.000
Back Cover61.500
Inner Back Cover58.900
Page 2-3128.200
Page 4-5123.100
Zone 1 - 2/1 page118.000
Zone 1 - 1/1 page61.500
2/1 page + Cover flap246.100
1/1 page + halfpage flap94.800
2/1 page Native Article
*In addition, production costs
1/1 page Native Article
*In addition, production costs
Ad formats


Spread 420×275
Fullpage 210×275
Halfpage 210×135
Halfpage 100×275

The formats are net formats. Remember crop marks and 5 mm bleed. Double-page ads must be delivered as two single pages. The image is shifted 2.5 mm on each side of the spine. Text, logo, etc., must be located at least 9 mm from the edge. The ad should be uploaded at

54 %
are very/quite interested in fashion clothes.
71 %
are very/quite interested in nutrition.
82 %
are happy to pay extra for quality products.
76 %
make an effort to take good care of their body and appearance.